CATEGORY: Urine Quality, Shelf Life & Field Fresh™
Q: Why does most urine-based attractant smell like ammonia?
Because it’s rotten. Once exposed to oxygen, urine breaks down and bacteria convert urea into ammonia. This doesn’t just smell bad — it signals danger to deer. Rotten scent is the #1 reason bucks abandon a scrape or avoid a setup.
Q: What makes Trophy Taker™ and Warm Wick® different?
Every HEATWAVE™ vial includes Oxygen-Eater™ technology, which absorbs stray oxygen molecules inside the sealed barrier bag. That means zero bacteria growth, no preservatives, and scent that smells like the day it left the deer.
Q: Is urine still good if it doesn’t smell rotten?
Not necessarily. Most hunters don’t notice top-end scent molecule loss, but deer do. Even if it doesn’t stink, if the biological signal has degraded, it may still fail in the field.
Q: Why do some companies use preservatives?
To extend shelf life. But preservatives alter the scent chemistry. Bucks can detect even minor stabilizer use, and many learn to avoid it. Field Fresh™ doesn’t rely on chemicals — it prevents the decay from happening in the first place.
Q: Can I refrigerate old deer urine and still use it?
You can, but you shouldn’t. Once urine is exposed to air, even refrigeration can’t stop degradation — it just slows it down. Trophy hunters don’t use rotten bait. Use it fresh or don’t use it at all.
Q: Why is your urine bottled in clear plastic vials instead of brown glass?
Because we have nothing to hide. Other brands use dark glass to mask the color of spoiled urine. Our vials are clear so you can verify freshness, and they’re sealed inside high-barrier bags with visible protection built in.
Q: How long does Trophy Taker™ last unopened?
At least 24 months if kept sealed in its original packaging. Once opened, it’s a one-day use product — exactly as nature intended.